According to the statistics released by Chinese consumer auction website Taobao.com, the company's total business volume was over RMB43.31 billion in 2007, which exceeds the business volume of Carrefour and Wal-Mart and makes Taobao.com one of the largest comprehensive markets in China.

The statistics show that users of Taobao.com reached 53 million in 2007 and the average daily expense for each is RMB817, which increased 45.1% compared with RMB563 in 2006.

In 2007, Taobao.com's profit mainly came from daily commodities, IT and digital products. The top ten products are clothes, mobile phones, cosmetics, articles for daily use, household appliances, prepaid phone cards, cameras and video cameras, PC and its accessories, laptops and health products.